VDCS GLOBAL is a full-service digital marketing agency
based in Pune, India.
In today’s digital business world, you need a partner who can help you take advantage of marketing opportunities across a variety of channels in realtime. VDCS GLOBAL
combines a data-driven approach with knowledge gained from years in digital marketing to deliver outstanding results to our clients.
VDCS GLOBAL is an end-to-end provider of digital marketing services
. Whether you’re looking for a turnkey managed strategy, an independent audit, or services specific to a short-term campaign, our experience and approach are sure to prove to be a valuable asset.
Our in-house services include:
WEB DESIGN & DEVELOPMENT
Your website is the center of your digital presence. It’s one of the few places on the internet where you can deliver your brand’s message free of distortion or distraction. VDCS GLOBAL‘s web development services are perfect for brands at any stage.
Our web development team can help you build your brand’s website from the ground up. We specialize in building websites that tell a unique brand story while meeting the expectations of today’s most discerning consumers.
If your website is already built but isn’t performing to expectations, we can perform a detailed audit and work with you to improve site architecture, design, and responsiveness.
Social Media has changed how brands communicate with their audiences forever. Whether your business is a B2B or B2C brand, social media is a powerful way to build brand awareness, build a positive image, and drive lead generation. We specialize in strategic social media campaigns that focus on building and protecting a positive brand image, creating loyalty among fans, and driving new leads for your business. Our full suite of social media services includes:
- Social Strategy Development
- Social Media Consulting
- Social Media Advertising
- Community Engagement
SEARCH ENGINE OPTIMIZATION
Billions of web browsing sessions begin with a search query every day. With more than a billion websites competing for the top spot in search results, it can be difficult to drive traffic to your site from search engines. At VDCS GLOBAL , we specialize in an innovative approach to SEO that uses white-hat tactics to put your website at the top of your target audience’s searches. Our SEO services include:
- Keyword Research
- Technical SEO
- Full SEO Audits
- SEO Consulting
Our data driven approach ensures that you understand the true ROI of your social media efforts, and our team works tirelessly to improve the return on your investment in social media.
More than 60% of website traffic starts with a search engine query. Pay-Per-Click (PPC) puts your brand at the top of search results for queries relevant to your brand and audience. This valuable advertising real estate can provide an immediate source of targeted traffic to your website, driving conversions and contributing to revenue growth. Our PPC services include:
- PPC Strategy Development
- PPC Research
- Campaign Setup
- Turnkey PPC Campaigns
- PPC Optimization
Pay Per Click
, or PPC
as it is known in the industry, can be a vital tool for businesses to maximize their potential customer base. If you think about your own internet usage, imagine how often you find yourself in front of search results, whether on Google, Yahoo, or another platform. By combining proper keywords that reflect what your company offers, we can put you in the most visible position on any search results page.
How PPC Works
is pretty straightforward, and maybe you’re already familiar with the basics, but let me give you a clear example of what we do.
For example, Your company sells Flats In United Kingdom
) or Britain
, and you have countless competitors in this field. If we bid on the words flats for sale in london, your ad can pop up in the top position in search results, or perhaps a few positions from the top but still highly visible. The point is, people can find your company without even initially searching for it.
Now, let’s say someone clicks on your ad. Sure, you will be charged a fee for each click, but when you compare that figure to the potential sale of your products, it’s easy to see the return on investment. For example, if the ad costs $3 for a click and that click results in a $100 purchase on your website, you’re still netting a huge gain even factoring in our management fee.
Now that you can see the value of PPC investment, here’s how we’ll build your successful campaign.
We will start by analyzing your business and researching your industry. Based on the findings, we will pick perfect keywords and organize them in strong campaigns and ad groups. The next step is setting up PPC landing pages
for conversions optimization. The main benefit of a well-researched PPC campaign
is that, believe it or not, the more relevant and intelligent you make it, the less search engines like Google charge for your ad clicks. If users like your ads, you’ve won big time.
This is why we believe our PPC creation is not just valuable, it is essential.
One of the secrets to keywords success is maintaining a steady flow of search terms and adapting to patterns. Here’s an example of how we will manage your PPC campaign:
- Staying current: Why pay for something that doesn’t work for your company? We know the answer, and that's why we constantly monitor the effectiveness of your keywords to maximize results.
- Covering all the bases: Not all keywords are created equal, so in some cases the most popular terms and words won't get you too far. That's why we will develop a set of less frequent long-tail keywords to keep you competitive.
- Ongoing process: Once you start a PPC campaign, it should constantly adapt to changes in the search environment. We will make sure to stick to relevant best practices regarding search result.
- Clearing clutter: If something isn’t working, it goes in the trash bin and we analyze why the keywords did not work out. Thus, you get an idea of what is effective and is not.
Target Channels for PPC
There are different advertising
platforms for PPC campaigns, and we want you to know where your business will appear in search results.
In addition to Google Ads
, the undisputed king of PPC, there are other big-name platforms as well as myriads of smaller ones. Bing Ads, Facebook, and AdRoll are among big players. Ad space can also be purchased through BuySellAds, Advertise.com, eZanga, and 7search.
Please choose which platforms you want to target:
At VDCS GLOBAL, we have extensive experience leveraging PPC to drive growth for our clients. Our approach to PPC is data-driven, which allows us to deploy campaigns that focus on efficiency and constant improvement.
DIGITAL CONTENT & VIDEO
Content is the king of today’s marketing environment. The most successful brands in the world have developed detailed content strategies that help them inspire, entertain, and educate their target audiences. At VDCS GLOBAL , we specialize in helping our clients plan, produce, and promote content that drives audience engagement and conversions. Our full suite of content services includes:
- Digital Content Strategy
- Content Production
- Video Production
- Graphic Design
- Multi-language Content
Whether you’re producing blog posts, images, or videos, VDCS GLOBAL can be trusted to support your content marketing efforts.